Excel Fitness Holdings is a leading Planet Fitness franchise group with over 80 locations across Texas, Oklahoma, Arkansas, Missouri, North Carolina and Virginia. Excel Fitness has built a team culture that focuses on elevating the member experience by creating exceptional health clubs and delivering world-class customer service.

2019 Franchisee of the Year by Planet Fitness   


To build a TEAM culture and atmosphere constructed on TRUST, HUMILITY and STRONG RELATIONSHIPS, always leading by example and putting others first with the utmost INTEGRITY, DEDICATION and ACCOUNTABILITY.


Our team builds strong relationships around the following core values:

- Humility: Being courteously respectful of others.

- Team Player: Reliable, communicates, listens, participates, shares, cooperates, flexible and supportive.

- Integrity: Being honest with strong morals, principles and values.

- Dedication: Maintaining a positive attitude and a commitment to company values, even when it’s challenging.

- Accountability: Accepting responsibility to SEE IT, OWN IT, SOLVE IT and DO IT.